Privacy Policy

Last Updated: July 15, 2023

SeniorDrive ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.seniordrive.se or use our services.

Please read this Privacy Policy carefully. By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by all the terms outlined in this Privacy Policy.

1. Information We Collect

1.1 Personal Information

We may collect several types of information from and about users of our website, including:

  • Contact information (such as name, email address, mailing address, and phone number)
  • Account information (such as username and password)
  • Transaction information (such as payment details, purchase history, and shipping information)
  • Profile information (such as preferences, product interests, and demographic information)
  • Communications (such as customer service inquiries and survey responses)

1.2 Usage Information

We may automatically collect certain information about your equipment, browsing actions, and patterns when you interact with our website, including:

  • Log information (such as IP address, browser type, operating system, referring pages, and access times)
  • Device information (such as device identifiers, location information, and mobile network information)
  • Usage data (such as traffic data, communication data, and the resources that you access and use on the website)
  • Cookies and similar technologies (as described in our Cookie Policy)

2. How We Collect Information

2.1 Direct Collection

We collect information directly from you when you:

  • Register for an account
  • Request a quote
  • Subscribe to a newsletter
  • Fill out a form
  • Participate in a survey or promotion
  • Contact customer service

2.2 Automated Collection

We automatically collect certain information when you visit, use, or navigate our website. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our website, and other technical information.

2.3 Information from Third Parties

We may receive information about you from third parties including:

  • Insurance providers (when you ask us to compare policies)
  • Business partners
  • Social media platforms (if you interact with us through social media)
  • Data aggregators

3. How We Use Your Information

We may use the information we collect about you for various purposes, including to:

  • Provide, maintain, and improve our services
  • Process transactions and send related information
  • Send administrative information, such as updates, security alerts, and support messages
  • Respond to your comments, questions, and requests
  • Communicate with you about products, services, offers, and events
  • Monitor and analyze trends, usage, and activities
  • Detect, prevent, and address technical issues
  • Protect the rights, property, and safety of our users and others
  • Comply with legal obligations and enforce our terms of service

4. How We Share Your Information

We may share your personal information in the following situations:

4.1 Service Providers

We may share your information with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf and require access to such information to do that work.

4.2 Insurance Partners

When you request insurance quotes or advice, we may share your information with our insurance partners to fulfill your request.

4.3 Business Transfers

We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

4.4 Legal Obligations

We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process.

4.5 Protection of Rights

We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, or as evidence in litigation.

4.6 With Your Consent

We may share your personal information for other purposes with your consent.

5. Cookies and Tracking Technologies

We and our third-party service providers may use cookies, web beacons, and other tracking technologies to collect information about your browsing activities over time and across different websites.

5.1 Cookies

Cookies are small data files stored on your device. We use cookies to:

  • Remember your preferences and settings
  • Understand how you interact with our website
  • Analyze and improve our services
  • Deliver relevant advertising

5.2 Managing Cookies

Most web browsers are set to accept cookies by default. If you prefer, you can usually set your browser to remove or reject cookies. Please note that removing or rejecting cookies could affect the availability and functionality of our website.

5.3 Do Not Track

Some browsers feature a "Do Not Track" (DNT) setting that signals to websites that you do not want to have your online activity tracked. Because there is not yet a common understanding of how to interpret DNT signals, we do not currently respond to browser DNT signals.

6. Data Security

We have implemented appropriate technical and organizational measures designed to protect the security of any personal information we process. However, please also remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

7. Data Retention

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

8. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information. These may include:

  • Right to Access: You may request copies of your personal information.
  • Right to Rectification: You may request that we correct inaccurate or incomplete information about you.
  • Right to Erasure: You may request that we delete your personal information in certain circumstances.
  • Right to Restrict Processing: You may request that we limit the way we use your personal information.
  • Right to Data Portability: You may request a copy of the information we have about you in a structured, machine-readable format.
  • Right to Object: You may object to our processing of your personal information for certain purposes.

To exercise these rights, please contact us using the details provided in the "Contact Us" section below.

9. International Data Transfers

We are based in Sweden, and your information may be transferred to, stored, and processed in Sweden and other countries where our service providers maintain facilities. We will take steps to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it.

If you are located in the European Economic Area (EEA), we comply with applicable data protection laws when transferring your personal information outside the EEA.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you become aware that a child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a child under 18 without verification of parental consent, we will take steps to remove that information from our servers.

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

12. Contact Us

If you have any questions about this Privacy Policy, please contact us:

  • By email: [email protected]
  • By phone: +46 8 123 45 67
  • By mail: SeniorDrive, Storgatan 45, 114 55 Stockholm, Sweden

This Privacy Policy was last updated on July 15, 2023.